{"id":10908,"date":"2021-01-06T06:00:17","date_gmt":"2021-01-06T05:00:17","guid":{"rendered":"https:\/\/iconeluce.com\/?p=10908"},"modified":"2020-12-09T15:23:03","modified_gmt":"2020-12-09T14:23:03","slug":"gli-effetti-del-covid-sul-mercato-dellilluminazione","status":"publish","type":"post","link":"https:\/\/iconeluce.com\/en\/gli-effetti-del-covid-sul-mercato-dellilluminazione\/","title":{"rendered":"The effects of Covid on the lighting market"},"content":{"rendered":"\n<p>\n<em>How\nto react to the consequences that the crisis has brought in the\nlighting sector.<\/em><\/p>\n\n\n\n<p>\nThe\nadvent of LEDs in the world of lighting radically changed <strong>the\nmarket scenario<\/strong>,\nin which there was a high barrier to entry, a profitable market for\nreplacement lamps, significant product differentiation and, above\nall, profit margins.<\/p>\n\n\n\n<p>\nFrom\n2000 onwards, the companies in the sector have updated their\nactivities to the new technology of light sources, not without\nsometimes painful consequences.<\/p>\n\n\n\n<p>\nThe\npandemic underway will affect the lighting sector even more\nsignificantly and the <a href=\"https:\/\/www.luxreview.com\/2020\/04\/14\/8-effects-of-the-crisis-on-the-lighting-sector\/\">Lux\nReview<\/a>\nwebsite has tried to identify some aspects of this crisis. Those most\ninteresting for us are:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\n\tCompanies\n\tthat had already adopted <strong>cloud-based<\/strong>\n\taccounting, corporate communication and customer relationship\n\tmanagement (CRM) tools internally will have less difficulty adapting\n\tto a smart working model.\n\t<\/li><li>\n\t<strong>Local\n\tproduction<\/strong>\n\twill be an advantage, even if the supply of LEDs depends largely on\n\tAsian countries such as China. Icons can boast an internal\n\tproduction system and an almost 100% local <em>supply\n\tchain<\/em>.\n\t<\/li><li>\n\tWe\n\twill have to <strong>respond\n\tto the changing<\/strong>\n\tsectors. The lighting industry has been led by three key sectors in\n\trecent years: retail, offices and hospitality. These sectors will be\n\table to recover or continue to remain contracted, it will depend a\n\tlot on the development of social limitations. It is necessary to try\n\t(also) other ways. From the point of view of production, Icone\n\talways focuses on t<strong>echnological\n\tinnovation, formal and use of the material <\/strong>as\n\ta response to changing market needs.\n<\/li><\/ul>\n\n\n\n<p>\nWhile\nit is true that many companies are having financial difficulties,\n<strong>product\ninnovation and communication<\/strong>,\nespecially digital given the limitation of physical experiences, are\nnot activities that in our opinion can be neglected or, worse,\nabandoned.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>How to react to the consequences that the crisis has brought in the lighting sector. The advent of LEDs in the world of lighting radically changed the market scenario, in which there was a high barrier to entry, a profitable market for replacement lamps, significant product differentiation and, above all, profit margins. From 2000 onwards, [&hellip;]\n<\/p>","protected":false},"author":1,"featured_media":10896,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[149],"tags":[],"class_list":["post-10908","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-icone-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The effects of Covid on the lighting market - Icone<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/iconeluce.com\/en\/gli-effetti-del-covid-sul-mercato-dellilluminazione\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"GLI EFFETTI DEL COVID SUL MERCATO DELL\u2019ILLUMINAZIONE\" \/>\n<meta property=\"og:description\" content=\"L\u2019avvento del LED nel mondo dell\u2019illuminazione cambi\u00f2 radicalmente lo scenario del mercato, in cui esistevano un&#039;elevata barriera all&#039;ingresso, un redditizio mercato delle lampade sostitutive, una significativa differenziazione dei prodotti e, soprattutto, margini di profitto.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/iconeluce.com\/en\/gli-effetti-del-covid-sul-mercato-dellilluminazione\/\" \/>\n<meta property=\"og:site_name\" content=\"Icone\" \/>\n<meta property=\"article:published_time\" content=\"2021-01-06T05:00:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/iconeluce.com\/wp-content\/uploads\/2020\/12\/Lua-daTavolo-000-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"iconeluce\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"iconeluce\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/iconeluce.com\/en\/gli-effetti-del-covid-sul-mercato-dellilluminazione\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/iconeluce.com\/en\/gli-effetti-del-covid-sul-mercato-dellilluminazione\/\"},\"author\":{\"name\":\"iconeluce\",\"@id\":\"https:\/\/iconeluce.com\/en\/#\/schema\/person\/d6861185beaf680b6ce54dd5a72c268b\"},\"headline\":\"The effects of Covid on the lighting market\",\"datePublished\":\"2021-01-06T05:00:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/iconeluce.com\/en\/gli-effetti-del-covid-sul-mercato-dellilluminazione\/\"},\"wordCount\":292,\"image\":{\"@id\":\"https:\/\/iconeluce.com\/en\/gli-effetti-del-covid-sul-mercato-dellilluminazione\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/iconeluce.com\/wp-content\/uploads\/2020\/12\/Lua-daTavolo-000-1.jpg\",\"articleSection\":[\"Icone\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/iconeluce.com\/en\/gli-effetti-del-covid-sul-mercato-dellilluminazione\/\",\"url\":\"https:\/\/iconeluce.com\/en\/gli-effetti-del-covid-sul-mercato-dellilluminazione\/\",\"name\":\"The effects of Covid on the lighting market - 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